Employee advocacy
Turn employer-brand campaigns and live market insight into authentic employee posts, approved with almost no effort.
Employee Advocacy & Personal Brand
Your people already have the audience.
Make it effortless to use it.
Paiger drafts useful content in each person’s voice, sends it for approval by text and handles the publishing workflow, so employee advocacy actually happens.
No blank page. No new platform to remember. No weekly chasing from marketing.
Employee advocacy, without the chasing
Your people already have the audience.
Paiger makes it effortless to use it.
The problem with employee advocacy is rarely the idea. It is getting busy people to log in, think of something to say and remember to post. Paiger removes almost all of that behaviour change.
01
Paiger writes the post.
Use a live market insight, employer-brand campaign, role or approved asset from The Vault. The content is drafted in the employee's own voice.
02
They get a text.
No blank page and no new platform to remember. Paiger asks for approval where they already are.
03
They say yes.
One reply approves the post. Paiger handles the publishing workflow and keeps their profile consistently visible.
9:14•••
P
PaigerEmployee Advocacy
Morning Sarah 👋
I've drafted a post using the latest Manchester engineering hiring data.
“Everyone says engineering hiring has slowed. The data tells a different story...”
Publish to LinkedIn at 09:30?
I've drafted a post using the latest Manchester engineering hiring data.
“Everyone says engineering hiring has slowed. The data tells a different story...”
Publish to LinkedIn at 09:30?
YES 👍
Perfect. Scheduled for 09:30 ✓
APPROVE
→
PUBLISH
Sarah WilliamsTalent Acquisition Partner · 1m
in
Everyone says engineering hiring has slowed. The data in Manchester tells a different story.
Demand is up 18%, more roles are staying open beyond 30 days, and competition for backend engineers is increasing.
For TA teams, that changes the conversation. The brief, the EVP and the advert all matter more.
MARKET INSIGHT
Engineering demand ↑ 18%
Manchester · Live hiring market
LikeCommentRepostSend
No blank page.Paiger gives them something useful to say.
No new habit.Approval comes to the employee by text.
No chasing.TA and marketing don't spend the week asking people to post.
Recruiter personal brands
Keep the people candidates and hiring managers actually follow visible with useful, market-specific content in their own voice.
MARKETINGControls the brand.
TARuns recruitment marketing.
EMPLOYEESAmplify it effortlessly.
Proven distribution
Your people already have the reach.
Paiger turns it into a repeatable talent attraction channel.
Paiger already powers branded job distribution and employee-led reach at scale.
REED
Most applications
Recruiter networks overtook job boards.
In several international markets, most applications now arrive from recruiters’ own posts rather than traditional job boards.
View case study →NES FIRCROFT
200+ people · 45 countries
One content workflow, distributed globally.
Employee-led distribution contributed to a 6% increase in web traffic, with consultants also reporting inbound contractor enquiries.
View case study →CPL
15 minutes back per post
Branded job promotion across 23 brands.
Across 41 offices, job adverts are generated automatically and promoted without manual design or approval bottlenecks.
View case study →The rest of the platform
One workflow. Four connected capabilities.
Talent Attraction Strategy Call
Bring us your hiring challenge.
We'll show you what we'd change.
A 30-minute working session with Josh Willows, Head of Corporate Sales at Paiger and former Broadbean + IBM. Bring a role, market or attraction challenge. Josh will look at the market with you, share what he sees and show you what he’d change.
YOUR STRATEGY CALL
With Josh Willows
Head of Corporate Sales at Paiger · Former Broadbean + IBM
Connect on LinkedIn ↗